About
Product growth work tied to numbers your board already tracks
WinGrrowth B.V. is a product growth consultancy for SaaS and EdTech teams. The work connects product design, user behaviour and go-to-market systems so more of the people who sign up reach value, come back, and convert into revenue.
- Focus
- Activation, retention, paid conversion
- Works with
- SaaS and EdTech teams
- Based in
- The Netherlands · works remotely
- Entity
- WinGrrowth B.V.
How the work is done
Start with the number, not the redesign
Every engagement begins with one measurable problem — a drop-off, a flat retention curve, a conversion rate that will not move. The work is scoped to change that number.
Behaviour before opinion
Product data, session behaviour and user conversations decide what to change. Preference and taste come last, after the evidence points somewhere.
Product and GTM are one system
Acquisition that brings in the wrong users looks like a retention problem. Product and go-to-market are treated as a single loop, not separate teams.
Leave the loop behind
Dashboards, definitions and a weekly review rhythm stay with your team, so improvements keep compounding after the engagement ends.
Where to go next
- Services — the five outcome areas: right users in, faster first value, stronger return usage, paid conversion, and design systems.
- Recent work — case studies across K–12 EdTech, a B2B franchise marketplace and a consumer AI learning product.
- Growth answers — plain-English definitions and benchmarks for activation, retention and conversion.